IDC 6150 Marketing Communication

Prerequisite: IDC 6001 and IDC 6030; Co- or Pre-Requisite: IDC 6002

3-0-3

Course examines those aspects of technical communication that include advertising, brochures, catalogs, press releases, and other means of marketing in both print and other media. Includes analysis of web pages and the uses of the World Wide Web for marketing purposes.